Study finds that hating you on YouTube doesn’t really change anything

What you need to know

  • A new study from Mozilla indicates that YouTube’s commenting tools are not effectively blocking bad recommendations.
  • Spam types of videos continued to appear even after test participants “disliked” similar content previously.
  • More than 20,000 YouTube users took part in the study, which analyzed more than 500 million videos.

YouTube users have typically tried to customize the types of videos they watch on the platform by pressing certain buttons, but YouTube’s commenting tools seem to have little effect on the video recommendations that appear on its homepage, according to a new study.

Mozilla has New results published (Opens in a new tab) That mentions YouTube’s “Dislike” and “Disinterested” buttons, among other comment options, barely works. According to crowdsourcing data for more than 20,000 YouTubers, the platform’s controls don’t make them feel like they are in control of content recommendations.